Business Planning - Your Game Plan for Achieving Success
Categories: Business Planning
Service available in: Wellington, Canterbury, Otago, Southland, West Coast, Marlborough Nelson Tasman
Description
Business Planning is probably one of the most important tasks any business owner or manager can ever undertake to assist them clarify their thinking, take control of their business and raise business funds through finance or investment. Through one on one coaching and training, you'll learn how t more
Business Planning is probably one of the most important tasks any business owner or manager can ever undertake to assist them clarify their thinking, take control of their business and raise business funds through finance or investment.

Through one on one coaching and training, you'll learn how to develop a business plan that:
- Lets you think about the business in a logical, structured way
- Identifies the resources needed to carry out the plan and the times when they are required
- Can be used to make employees aware of the business's direction
- Can be used for discussion with prospective investors and lenders of finance

THE PACKAGE:
- Delivered as 5 X 2-hour sessions
- You'll have practical work to do between sessions so that your business plan is developed in a timely fashion

WHAT WE COVER:
We help you look at all aspects of preparing your business plan, including:
- Why you should have a business plan
- What the plan should include
- Your business opportunity: its products and services
- Your markets & competitors
- Marketing & sales planning
- Key risk mitigating milestones
- Resource planning
- Operational planning
- Financial forecasts – generic only

WHAT YOU GET - OUTCOMES
We'll help you develop your business plan tailored to your business that:
- Describes your business’s future,
- Documents what you plan to do
- Details how you plan to do it.

YOUR INVESTMENT*
$3950.00 plus GST

*Your investment includes preparation for all coaching sessions, review and discussion of practical work and business planning materials less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Winning Marketing Plans - Marketing Blueprint
Categories: Marketing
Service available in: Wellington, Canterbury, Otago, Southland, West Coast, Marlborough Nelson Tasman
Description
One on one training to help you develop a successful marketing plan with 12-month activity calendar, budget and implementation plan THE PACKAGE: - Five x 2 hour one on one coaching sessions - You'll have practical work to do between sessions so that your marketing plan is developed in a timel more
One on one training to help you develop a successful marketing plan with 12-month activity calendar, budget and implementation plan

THE PACKAGE:
- Five x 2 hour one on one coaching sessions
- You'll have practical work to do between sessions so that your marketing plan is developed in a timely fashion
- Two x 1-hour follow-up reviews delivered one on one (after plan has been completed) to answer implementation questions and offer support

WHAT WE COVER:
We'll help you understand:
- Current business and marketing challenges, opportunities, your industry and competitors
- The results you’d like to achieve and how you’ll measure them
- Current marketing activities - What’s working and what’s not
- The real benefits of your products and services
- Your ideal clients (target markets), where to find them and how to communicate with them

PLUS WE HELP YOU:
- Identify the right combination of marketing activities to focus on for the next 12 months
- Develop your marketing budget and marketing implementation plan

WHAT YOU'LL GET - OUTCOMES
We'll show you how to develop your personalised marketing strategy & programme full of recommendations to help you:
- Get clarity around your marketing
- Identify your ideal clients
- Identify the key elements required to create buzz and sell what you do to your ideal clients

YOU'LL ALSO DEVELOP:
- Your 12-month marketing activity calendar
- Your marketing budget and Implementation plan

PLUS YOU'LL GET:
2 follow-up one on one sessions

YOUR INVESTMENT*
$3950.00 plus GST

*Your investment includes preparation for all coaching sessions, review and discussion of practical work and planning materials less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Powerful Brand Marketing
Categories: Marketing
Service available in: Wellington, Canterbury, Otago, Southland, West Coast, Marlborough Nelson Tasman
Description
A great brand can generate at least a 20 to 30% premium in the category/sector it trades in. Great brands are built on a clear vision and strategy and messaging, values and a great story that connect with your ideal customers and target markets. Through one on one coaching, we'll help you cre more
A great brand can generate at least a 20 to 30% premium in the category/sector it trades in.

Great brands are built on a clear vision and strategy and messaging, values and a great story that connect with your ideal customers and target markets.

Through one on one coaching, we'll help you create a great brand for your business, products or services.

THE PACKAGE:
- A 2 hour one on one brainstorming session
- Four x 2 hour one on one coaching sessions
- You'll have practical work to do between sessions so you develop your brand strategy in a timely fashion

WHAT WE COVER:
Through brainstorming and follow-up coaching sessions, you'll define:
- The big idea – what lies at the heart of your company?
- Values and vision – what you believe in and where you’re going
- Your products/services – what you’ve got to offer the world
- Target market/audience – who they are, where they are located, how they buy, why they would choose you
- Personality – how you act, sound and want to come across

You'll also review your current brand marketing including communications, visual elements, content, brand messages and language.

WHAT YOU'LL GET - OUTCOMES
You'll develop your personalised brand strategy, brand values, personality and story including:
- Clearly defined strategic considerations based on a clear understanding of your business, products & services, target market(s) and value proposition to each.
- The value you offer your customers and how that enriches their lives
- The deeper meaning and story behind your brand and business that people can connect with and makes your brand special

YOUR INVESTMENT*
$4750.00 plus GST

*Your investment includes preparation for all brainstorming coaching sessions, review and discussion of practical work and brand strategy materials less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Harnessing the Power of Social Media
Categories: Marketing
Service available in: Wellington, Canterbury, Otago, Southland, West Coast, Marlborough Nelson Tasman
Description
Take control of your social media marketing and learn how to build your brand, loyalty, reputation, customer base and more through social networks like Facebook, Linkedin, Twitter, YouTube, Instagram and blogs. THE PACKAGE: - Delivered as 3 x 2 hour one on one coaching/training sessions - Yo more
Take control of your social media marketing and learn how to build your brand, loyalty, reputation, customer base and more through social networks like Facebook, Linkedin, Twitter, YouTube, Instagram and blogs.

THE PACKAGE:
- Delivered as 3 x 2 hour one on one coaching/training sessions
- You'll have practical work to do between sessions so you develop your social media strategy in a timely fashion

WHAT WE COVER:
Learn how to:
- Plan for social media
- Identify the best social media for your business and marketing needs

Understand how to:
- Create engaging content (Tell not sell)
- Leverage your social media presence
- Manage your social media (and applicable tools)
- Determine the results you want to achieve and measuring your success

WHAT YOU'LL GET - OUTCOMES
You will develop a social media strategy that:
- Lets you take control of and integrate your social media with your other marketing channels
- Gets your business noticed by your ideal clients and creates buzz around what you do

You'll also understand the tasks and actions you need to take to bring your social media strategy to life

YOUR INVESTMENT*
$1950.00 plus GST

* Your investment includes preparation for coaching sessions, review and discussion of practical work and your social media strategy worksheet less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Communications and Lead Generation
Categories: Marketing
Service available in: Canterbury
Description
Maximise the impact of your communication and lead generation methods and strengthen your brand image with every communication you have with your customer, be it advertising, a PR campaign, a sales brochure, a new website or even a new business card. With our communications strategy package, yo more
Maximise the impact of your communication and lead generation methods and strengthen your brand image with every communication you have with your customer, be it advertising, a PR campaign, a sales brochure, a new website or even a new business card.

With our communications strategy package, you will learn how to seize the opportunities by:
- Identifying the correct marketing communications channels to achieve your strategic objectives
- Developing the right message to reach your customers every time.

THE PACKAGE:
- 4 x 2 hour one on one coaching sessions
- You'll have practical work to do between sessions so you develop your communication and content plan in a timely fashion

WHAT WE COVER
You will:
Understand the channels available including social media, blogging, PR, advertising, tradeshows, guerrilla marketing, article marketing, sales promotions, direct marketing, word-of-mouth and referrals
- Identify and define the optimum mix for your business
- Understand the impact of good content
- Learn the steps to developing your own communication plan

WhAT YOU'LL GET - OUTCOMES
You will develop a communications and content plan that:
- Creates buzz around what you do
- Details the tasks and actions you need to take to sell what you do to your ideal clients.

YOUR INVESTMENT*
$2475.00 plus GST

*Your investment includes preparation for all coaching sessions, review and discussion of practical work and planning materials

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Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Export Marketing Plans - Compete, grow and succeed against the best in the world
Categories: Marketing
Service available in: Canterbury
Description
Entering export markets is a major decision. It requires a lot of market validation, clear direction and certainty around your business objectives and a strong strategy. It also requires detailed knowledge of your available channels to market and your potential customers plus a strong brand story more
Entering export markets is a major decision. It requires a lot of market validation, clear direction and certainty around your business objectives and a strong strategy.

It also requires detailed knowledge of your available channels to market and your potential customers plus a strong brand story that connects with those customers.

Our Export Marketing Plan package will teach you how to identify and implement the things you need to get right first before heading off-shore. You'll learn how to develop and build a sustainable, long term business relationship with your targeted overseas market(s).

WHAT WE COVER
We show you how to review your products and services, ideal clients, competitive environment and target market and clearly define:
- Why you want to export
- The results you want to achieve
- Your products and services – What makes you truly special
- Your unique selling point (USP)
- Market analysis – Your ideal clients (target end users or buyers)
- Market validation including market selection and distribution channels to market
- Competitor analysis – Their products and services, pricing and branding and how you'll compete against them
- Promotional strategy – The promotional, communications and online activities and tactics you'll need

WHAT YOU'LL GET (OUTCOMES)
You'll develop your personalised export marketing plan that:
- Gives clarity and direction around your export marketing
- Identifies the people who truly want what you have to offer
- Analyses your competitors and what you need to do to compete
- Identifies the key promotional elements required to create a sales buzz targeted at your ideal clients
- Outlines the key channels to market that are applicable to your business, products and services

You'll also develop a detailed export marketing activity calendar and implementation plan

THE PACKAGE:
- Eight x 2 hour one on one coaching sessions
- You'll have practical work to do between sessions so that your export marketing plan is developed in a timely fashion

PLUS YOU'LL GET
Two complimetary 1 hour follow-up reviews delivered one on one (after plan has been completed) to answer implementation questions, trouble-shoot and offer support

YOUR INVESTMENT*
$5500.00 plus gst

*Your investment includes preparation for all coaching sessions, review and discussion of practical work and planning materials

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Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
Client Insight Research
Categories: Marketing
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
The best way to understand what your customers want is to get to know them. Through our client insight research process, you'll uncover and identify their needs and pain points and understand their purchasing decisions, their decision criteria, why they chose you and continue to do business with more
The best way to understand what your customers want is to get to know them.

Through our client insight research process, you'll uncover and identify their needs and pain points and understand their purchasing decisions, their decision criteria, why they chose you and continue to do business with you.

The goal is to take the guesswork out of knowing what your customers think so you can better align your marketing strategies with what your customers actually want.

WHAT WE COVER
Through one on one training, we help you achieve the following:
- Client selection - Determining the best client selection criteria to ensure the clients interviewed are a good representation of your ideal clients
- Interview questions - Reviewing and developing your interview questions
- Interview preparation - Practicing your interview technique so you are well prepared before calling your clients
- Client interviews - Interviewing your clients
- Analysis - Analysing your findings to determine your clients deep needs, challenges and pain points, what drove them to choose you and and why they continue to stay with you
- Report completion - Pulling your findings together into a report for your senior management team and/or board

WHAT YOU'LL GET (OUTCOMES)
You'll develop a report that outlines:
- Any key themes and trends
- The challenges your customers are currently facing
- Understanding of your customers’ buying process
- Insights into your customers’ expectations and needs
- Insights into where your customers look to find information about your products and services (the channels they use)
- Areas where your customers feel you can improve
- Other interesting comments, insights and testimonials

THE PACKAGE:
- Min of six (6) x 2 hour one on one coaching sessions (number of sessions determined by number of clients being interviewed)
- You'll have practical work to do between sessions so that your client insight research and report is developed in a timely fashion

YOUR INVESTMENT*
$5000.00 plus gst (20 clients)
$7,900.00 plus gst (30 clients)
$10,950.00 plus gst (40 clients) less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com
New Business Development & Marketing
Categories: Marketing
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
One-on-one coaching for business owners and their staff. This coaching programme will help the participants understand the sales and business development process as well as the marketing activity required to support your sales. The programme consists of - 5 one on one sessions (1.5 – 2 hours eac more
One-on-one coaching for business owners and their staff. This coaching programme will help the participants understand the sales and business development process as well as the marketing activity required to support your sales.

The programme consists of
- 5 one on one sessions (1.5 – 2 hours each) plus
- 2 follow-up review sessions focused on new business development and group marketing

The follow-up sessions can be used to review and hone actions and activities from previous coaching sessions or to work on improving current and new skills.
Each follow-up session is 1 - 1.5 hours in duration.

You'll have practical work to do between sessions so that your new business development and marketing happens in a timely manner.

Training session 1: Getting started
- Understand the deep needs of your ideal group prospects
- Identify your best ‘group’ sales opportunities
- Create your sales/customer touch point process
- Features vs benefits selling
- Understand communications techniques

Training session 2: Gaining interest & generating leads
- Developing your contact & prospect lists
- Methods to gain interest and generate new leads
- Develop your elevator pitch to create credibility.
- Develop your marketing and sales messaging based on the deep needs of your ideal group prospects

Training session 3: Questioning and Qualifying
- Listening to needs
- Questioning skills
- Seeking feedback

Training session 4: Marketing
- Developing your group promotional plan – tactics, activities and channels

Training session 5: Follow-up and retention
- Following up leads
- Re-activating past clients
- Methods to gain referrals and repeat sales

Outcomes:
1. You will develop new skills and hone your current skills so you can confidently contact and connect with new prospects and contacts
2. You will achieve clarity and direction around your marketing and create a marketing plan to support your sales and business development process
3. You will successfully reach your ideal clients and gain enquiries, qualified prospects and new customers

Price per business
$2,975 + GST less
Contact: Lee Retimana
Email: lee@muritai.com
Phone: 03 3766061
Website: http://www.muritai.com