"This comprehensive programme enables Business Owners and Managers to overcome the problematic issues of procrastinating or muddling over how to integrate internet and social marketing into the business effectively. While many people may have attended various “talks” on the topic, this workshop is designed to take action and practically adopt the skills to 1. understand, 2. plan and 3. implement it into your business successfully.

We move you on from just the theory of understanding internet and social marketing with actual case study examples, interaction within small workshop groups, and then just like having your own personal trainer, a one on one training on planning your strategy right through to the hands on implementing. This is the turn key proposition to having an internet marketing solution that can work, and you can do it too.

The 2 workshops will cover:
• Online advertising
o pay per click and banners
o directories
• Social Media and online communication tools
o linkedIn
o You Tube
o Twitter
o Facebook
o Google+
o Blogs
o Email marketing newsletter
• Search Engine Optimisation
o On page optimisation
 content on your page, meta data, structure
o Off page optimisation
 inbound links, article writing
o Keyword research
• Monitoring and measuring your online presence
o Google analytics, alerts and tracking

Now we take it to the next level with one to one training, giving you the skills to plan and the practical experience of implementing the right internet marketing tools into your business.

The one to one training is like having a personal trainer, so you can get the confidence and best solution for your business. By having an experienced Internet Marketer stepping you through the process of planning and then how to use those selected tools effectively means you can avoid procrastination and unproductively muddling through things yourself. You’ll start seeing results.

2 x 3.5 hour interactive workshops
1 x 2 hour follow up coaching
4 hours of practical coaching and follow up $1800 less

"While social media and internet marketing presents many opportunities, many businesses have become confused on how best to proceed; muddling their way through it, and not getting the results they had hoped for.

This interactive workshop will help you clearly define your best opportunities and the appropriate online tools, supported with case studies that you can relate to. With the learned knowledge and coaching you can fast track your organisation on to developing a workable online marketing plan that can be implemented and measured.

These workshops are created for people who have a basic understanding of social and internet marketing, but need to take it to the next level so they can recognise their efforts and get results by applying them into their business.

We will cover:
• Online advertising
o pay per click and banners
o directories
• Social Media and online communication tools
o linkedIn
o You Tube
o Twitter
o Facebook
o Google+
o Blogs
o Email marketing newsletter
• Search Engine Optimisation
o On page optimisation
 content on your page, meta data, structure
o Off page optimisation
 inbound links, article writing
o Keyword research
• Monitoring and measuring your online presence
o Google analytics, alerts and tracking

Follow up coaching session to develop the online marketing plan and begin with implementation.

2 x 3.5 hour interactive workshops
2 hour follow up coaching
1120"
less

"Our one to one training gives you the skills to plan and the practical experience of implementing the right internet marketing tools into your business.

People attending this course should have a grasp of the purpose and benefits that internet marketing and the social media tools offer, and now need to take it to the next level and integrate it strategically into their business.

The one to one training is like having a personal trainer, so you can get the confidence and best solution for your business. By having an experienced Internet Marketer stepping you through the process of planning and then how to use those selected tools effectively means you can avoid procrastination and unproductively muddling through things yourself. You’ll start seeing results.

1 x 2 hour training and planning session
3 hours of practical coaching and follow up
$730 less

"This programme is designed for people who are ready to start creating a website and/or website strategy but are unsure how or where to start.

This web planning training programme up skills owners and management to advance or create their online presence in a structured manner.

This programme works towards creating a web strategy to support the overall business plan and a view of short to long term commercial returns.

Areas that are covered are:
business objectives,
brand foundations – proposition and perception
your target audiences;
key online marketing and sales tools

1 x 4 hour training session
2 hours of coaching meetings and track progress
$1500 - $2500 less

In this focused one on one workshop MOCA delivered across a one month period. It upskills the knowledge and capabiltiy of busienss owners and managers with the fundamental and practical actions businesses can take to create more qualified sales opportunities through online sales resources. We examine the impact of a larger digital footprint through online advertising channels could make on success indicators like awareness and conversion.
The workshop provides the digital planning guide including the workshop facilitation to determine objectives, roll out of related tasks, KPI's, dates and task manager that can be rolled into a calendar for execution and measure.
The value of this service is $3,500 plus GST less

Web Performance Reviews - Growing Online Results

We’d like to show you that your website knows how to put in a hard day’s work too! It’s your all-hours representative, informing visitors about who you are and what you do. It’s your pleasant, well-groomed representative, guiding people through the steps towards conversion. It’s even your PA, letting you know when a user wants to reach out to you directly.

So, let’s talk numbers.
Now that your website has been running for a while, we’ve gathered enough data to take a dive into various metrics that reveal how users arrive at your website, where they come from, and what they do once they get there.
You'll quickly gain insights and knowledge through this workshop and understand how effectively your website is fulfilling your business objectives.

And then what?
With new insights you'll be able to make informed decisions to drive your online performance and where other digital resources could help drive incremental performance.

The Process
Our process has continued focus of extending the insights and knowledge base of business owners and managers to make more informed decisions towards their digital presence.. It addresses the statistical analytics plus the interpretation to the performance and how it can be maximised to help business growth.

You'll receive
• Prior to research, investigation and interpretation of analytical information, we get inside your head. We ask that all knowledge and insights that you have at hand be shared with MOCA to be as tailored to your directives as possible
• We work through a custom report with you that breaks down key measurements of performance to understand of how this effects your results.
• A meeting that unpacks the findings. You'll take away a guide of quick fixes and strategic recommendations to help close the gaps between current performance and key goals

The cost of this service is $1400 plus GST






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