Salon Marketing Map Coaching Program
Categories: Marketing
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
The Salon Marketing Map Coaching Program combines one-on-one teaching, learning and coaching for salon owners who want to plan an annual calendar of marketing activities for their business and also develop, implement and monitor effective promotional marketing campaigns that deliver results. This more
The Salon Marketing Map Coaching Program combines one-on-one teaching, learning and coaching for salon owners who want to plan an annual calendar of marketing activities for their business and also develop, implement and monitor effective promotional marketing campaigns that deliver results.

This program will teach you a proven marketing methodology for planning and executing salon promotional campaigns and activities. It will provide you with the tools you need to develop effective campaigns that will strengthen your brand, attract more clients to your salon and increase your sales.

WHAT YOU WILL LEARN
-Establish Your Salon Marketing Strategy
-Define your business goals
-Determine your marketing objectives
-Complete a marketing audit
-Identify your starting point
-Create your vision of success
-Understand your obstacles
-Develop a marketing mindset

DEVELOP YOUR ANNUAL SALON MARKETING MAP
-Learn what a marketing map is and why your salon needs one
-Understand how it will benefit your salon
-Uncover new marketing opportunities you hadn’t thought of
-Discover the key components to a successful marketing map
-Create your annual marketing map specific to your salon

EXPAND THE POWER OF YOUR MARKETING MAP
-Understand the difference between a promotion and a campaign
-Create an annual program of powerful salon promotions and campaigns
-Uncover the daily marketing activities that will keep your clients engaged

PLAN POWERFUL MARKETING CAMPAIGNS
-Discover the 10 components you need to build successful campaigns
-Understand the spider-web strategy that will transform your campaigns
-Harness the power of leverage to skyrocket your campaign objectives

BUILD A CAMPAIGN THAT GETS RESULTS
-Create the 10 campaign components you need to position yourself for success
-Follow the step-by-step process that will shortcut your campaign build

MASTER CAMPAIGN IMPLEMENTATION
-Learn how to launch your campaigns and promotions for the greatest impact
-Discover how to dominate your market with your campaigns and promotions
-Learn when to tweak your campaign through the ‘test, learn, adjust’ principle
-Learn how to interpret analytics to know if your campaign was a success

POSITION YOURSELF FOR FUTURE CAMPAIGN SUCCESS
-Create a post-campaign report to inform your next campaign
-Understand what worked, what didn’t, what you would do differently next time
-Reflect on how far you have come as a successful salon marketer

WHAT'S INCLUDED
Three month coaching program
-One-hour strategic coaching session to clarify your goals
-Plus 10 x one-hour weekly one-on-one coaching sessions
-Coaching workbook including annual marketing and campaign planning spreadsheets
-Resources, tools and templates
-Email support as needed between sessions.
-One-hour follow-up coaching session one month following completion of your coaching program.
-Sessions by Zoom

WHAT'S THE COST AKA INVESTMENT
$3000 +GST less
Contact: Kirsten McHarg
Email: kirsten@savvysalonmarketing.com
Phone: 021887078
Website: http://www.savvysalonmarketing.com
Create a Salon Marketing Plan_Beat COVID
Categories: COVID-19 Support
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
This advisory service is for salon owners seeking to create and implement a marketing plan for their business as they navigate and tackle the impact of COVID on their business. This advisory service is personalised to the business and marketing challenges of the salon as a result of the impact of more
This advisory service is for salon owners seeking to create and implement a marketing plan for their business as they navigate and tackle the impact of COVID on their business.

This advisory service is personalised to the business and marketing challenges of the salon as a result of the impact of COVID and is delivered one on one (face to face or via Zoom). It will result in the salon owner creating a sound marketing strategy and tactical plan to get their business back on track.

The advice given will allow the salon owner to develop, implement and monitor their very own annual salon marketing plan as well as promotional campaigns and strategies that will promote their brand, attract more clients to their salon, increase their sales and strengthen client loyalty - to ultimately tackle COVID head on and put in place systems, strategies and processes to future-proof their business.

The advisory service comprises 12 hours - generally one-hour sessions per week.

The cost is $250 per hour plus GST. less
Contact: Kirsten McHarg
Email: kirsten@savvysalonmarketing.com
Phone: 021887078
Website: http://www.savvysalonmarketing.com
Salon Digital Marketing Strategy: Get Noticed Online
Categories: COVID-19 Support
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
This advisory service is for salon owners seeking to create and implement a digital marketing strategy for their salon as they navigate and tackle the impact of COVID on their business.  This service is personalised to the business and marketing challenges of the salon as a result of the impact o more
This advisory service is for salon owners seeking to create and implement a digital marketing strategy for their salon as they navigate and tackle the impact of COVID on their business. 

This service is personalised to the business and marketing challenges of the salon as a result of the impact of COVID.

It is delivered one on one (face to face or via Zoom) by an experienced, industry-specific salon marketing strategist.

The service will result in the development of a digital marketing strategy that will establish and/or strengthen the online presence of the business.

The digital marketing strategy will consider social media marketing (Facebook & Instagram etc), email marketing, SEO and organic search strategies, AdWords, retargeting and landing pages / website.

The aim of the digital marketing strategy will be specific to the goals of the salon - to raise brand awareness, attract more clients, increase sales, strengthen client loyalty - to ultimately tackle COVID head on and put in place systems, strategies and processes to future-proof the business. 

The advisory service comprises 12 hours.

The cost is $250 per hour plus GST. less
Contact: Kirsten McHarg
Email: kirsten@savvysalonmarketing.com
Phone: 021887078
Website: http://www.savvysalonmarketing.com
Business Digital Marketing: Get Noticed Online & Get Results
Categories: COVID-19 Support
Service available in: Auckland, Waikato, Taranaki, Wellington, Canterbury, Otago, Southland, Northland, West Coast, Bay of Plenty, East Coast, Hawke's Bay, Manawatu Wanganui, Marlborough Nelson Tasman
Description
This advisory service is for business owners seeking to create and implement a digital marketing strategy for their salon as they navigate and tackle the impact of COVID on their business. This service is personalised to the marketing challenges of the business as a result of the impact of COVI more
This advisory service is for business owners seeking to create and implement a digital marketing strategy for their salon as they navigate and tackle the impact of COVID on their business.

This service is personalised to the marketing challenges of the business as a result of the impact of COVID.

It is delivered one on one (face to face or via Zoom) by an experienced, digital marketing strategist.

The service will result in the development of a digital marketing strategy that will establish and/or strengthen the online presence of the business.

The digital marketing strategy will consider social media marketing (Facebook & Instagram etc), email marketing, SEO and organic search strategies, AdWords, retargeting and landing pages / website.

The aim of the digital marketing strategy will be specific to the goals of the business - to raise brand awareness, attract more clients/customers, increase sales, strengthen client /customer loyalty - to ultimately tackle COVID head on and put in place systems, strategies and processes to future-proof the business.

The advisory service comprises 20 hours.

The cost is $250 per hour plus GST. less
Contact: Kirsten McHarg
Email: kirsten@savvysalonmarketing.com
Phone: 021887078
Website: http://www.savvysalonmarketing.com